AMD is looking to quickly integrate Xilinx technology into its processor business, but it may be more important to develop software to enable a broad portfolio of applications for its hardware.

In a recent call for profits, AMD CEO Lisa Soo said the company sees opportunities to deliver stronger products as a result of the technology it acquired when it merged with Xilinx in February.

“As an example, we are integrating Xilinx’s differentiated AI engine into our CPU product portfolio to enable industry-leading output capabilities, with the first products expected in 2023,” Su said.

Xilinx’s expertise adds to the strengths of earlier acquisitions, Pensando, which develops intelligent, programmable software to support software-defined cloud, computing, networking, storage and security services that can be quickly deployed to peripherals, colocation or service -networks of suppliers. The Pensando team is putting a lot of effort into their GPUs, Su said: “So I think in general we need to see how we invest a lot more in software.

Victor Peng, a former CEO of Xilinx and now head of AMD’s adaptive and embedded computing team, said the AI ​​engine is already being implemented in a number of embedded applications and endpoints in peripherals, such as cars.

“They do a lot of image recognition, all kinds of inference applications, and that same architecture can be scaled up and implemented in the CPU’s product portfolio, and as we mentioned, that’s exactly our plan,” he said.

Copyright © 2022 IDG Communications, Inc.

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