He’s on his way.

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How do you know when your customers really need your product?

Too often, their greatest need may come at the worst time for you.

Maybe you’re not open. Maybe you’re too busy. Or maybe you just don’t realize how much they really need it.

For example, when will you need a Big Mac the most?

When you’re hungry, of course. But also, maybe when disaster strikes and your chances are reduced to unacceptable.

McDonald’s has found an ingenious way to meet customer needs right now.

May I present McDelivery detector?

The idea is blessedly simple. If you are the type of home cook who often fails at home cooking, you can apply for one of these gadgets.

As its name suggests, this is a smoke detector. The ingenious part, however, is that it not only detects excess smoke. He immediately sends you text messages asking if you prefer McDonald’s to be delivered to you immediately.

The clue may be in the form of McDetector. It looks just like Big Mac. Plastic, upside down Big Mac.

You’ll also be happy to know that this thing is 3D-printed, IoT-inspired, and when smoke is detected, you hear McDonald’s famous musical signature.

Rarely does disaster come with so much modern joy.

You may think that all this is a little frivolity. A trick to attract attention. You will be right.

McDetector is only available in the Netherlands, as this promotional idea came from the Dutch hand of McDonald’s.

Surely, however, many people around the world would love to install one of these things permanently in their homes as a savior for their cooking mistakes?

Cooking can be difficult. It’s always easy at McDonald’s. This great use of technology makes it even easier. McDetector can even become a point of sale, embraced by brokers and hosts.

This house doesn’t just have smoke detectors. There are McDetectors.

I guess McDonald’s sales and marketing departments can be fooled by this idea.

Which fast food brand wouldn’t love the constant presence in the home, upside down burger, hanging on the ceiling, biting your appetite, 24 hours a day?

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