Nothing New to Reveal March 20th, Carl Pei Says It’s an “Industry First”

Just weeks after the launch of the Nothing Phone 2a, the company’s CEO Carl Pei has teased that something new is coming soon. In typical Nothing style, Pei hinted that the company will reveal something this week. Nothing posted a short video of X teasing the announcement. The company has not revealed anything about this upcoming offering other than disclosing the date. Nothing recently launched the Phone 2a in India, the company’s first budget smartphone.

Nothing’s official X handler posted a ten-second clip on March 18. The clip shows Pei in conversation with Julie Duan, who, according to her LinkedIn bio, is a brief content manager at Nothing. Pei titled this short video as an “industry first.” As part of the conversation, Duane can be heard asking Pei, “So I think it’s a bit of an industry in the first place. Why do you think other companies haven’t done this before?’

Responding to Duane, the Nothing Boss simply says, “Well, it’s…” then the screen fades to black. The announcement will be made on March 20, according to a teaser.

The post managed to garner over 130,000 views in the last 24 hours. The comments section below this post has been flooded with all kinds of speculation. The Nothing team has not announced a specific time for the announcement. Nothing can announce a new app or software tomorrow.

In the first week of March this year, the company launched the budget Nothing Phone 2a with a MediaTek Dimensity 7200 Pro SoC chipset, a 5000 mAh battery and a new Glyph LED design. The two variants of this phone are priced at Rs. 25,999 and Rs. 27,999.

Shortly after the launch of the Phone 2a, Nothing’s sub-brand CMF introduced two wearables – the Neckband Pro offering 50dB hybrid active noise cancellation (ANC) and the CMF Buds which come with 42dB ANC support.

Headquartered in London, Nothing was founded in October 2020. Former OnePlus co-founder Carl Pei officially launched Nothing on January 27, 2021 – three months after Pei left OnePlus. Between 2021 and 2024, Nothing launched a bunch of wireless headphones along with two flagship mid-range smartphones – Nothing Phone 1 and Nothing Phone 2.