Smurfit Kappa became the first packaging company to be vegan-certified, saying the acquisition of the Vegan Society trademark means that 60,000 products are registered in the scheme.
No other packaging company is registered under the Vegan trademark, and this has become possible for Smurfit Kappa thanks to the Markham Vale website in the United Kingdom. Vegan certified packaging products are made using corrugated solutions that are both vegan and organic.
All Vegan branded products are made using paper, glue, starch and inks that are sourced from environmentally conscious suppliers and do not contain animal products. The company supplies a wide range of vegan-approved packaging options that are suitable for many products, including fashion, cosmetics, food, beverages and more.
Many companies work hard to produce products that are vegan certified by The Vegan Society, but then pack them in boxes and bags that do not follow the same guidelines. Smurfit Kappa can now offer the option of vegan-certified packaging to match vegan-certified products.
In addition to becoming the world’s first vegan-certified packaging supplier, Smurfit Kappa has partnered with The Vegan Society to help other brand owners produce vegan-certified packaging for their plant-based product ranges.
A vegan society recently conducted a survey that found that 97% of vegans and vegetarians would seek vegan food and beverage testing before making a purchase. Moreover, a study completed in 2021 confirmed that the Vegan brand from The Vegan Society is the most trusted and recognized scheme for labeling plant-based products. The verification symbol is now used in 60,000 products worldwide, including food, beverages, clothing, household items and more.
Mark Robinson, Senior Business Development Manager at Smurfit Kappa Markham Vale, said: “This accreditation will reassure customers with a preference for vegan products that all components of our finished products are non-cruel and non-animal.
Ericka Durgahee, Marketing Manager for Business Development at The Vegan Society, added: “Announcing our partnership with Smurfit Kappa could not have come at a better time. They are not only the first packaging company to register products with us, but they are also the 60,000th product owned by the Vegan brand. We have come a long way since registering our first product in 1990. ”