What was once a warning of dark times ahead is now a reality. Square Enix has finally announced its NFT (or non-fungible token) project after threatening us with the company’s embrace of the controversial and largely gamer-maligned blockchain technology.

To facilitate this extraordinary loss of fan goodwill, Square Enix has partnered with Engine, an NFT company that will store Square Enix’s tokens on its Efinity blockchain. Starting today, users will be able to pre-order a physical action figure that comes with a code that can be redeemed for a digital NFT. There will also be physical trading cards that similarly have a digital NFT component available for pre-order later this year.

If you’re wondering which of its many franchises Square Enix is ​​pulling these NFTs from, well, that’s the worst part. In what is perhaps the most amazing case of “You haven’t read the source material you created”, Square Enix is ​​making its NFTs from Final Fantasy VII— this relatively obscure indie game about a group of freedom fighters who take down a corporation that’s killing the planet.

Yes, you read that right. Square Enix chooses to make its NFTs—a technology known to consume excessive amounts of energy, contributing to incredibly increased emissions and accelerating already-out-of-control climate change on a planet that’s either burning, drowning, or melting—from heroes he created people who were dedicated to stopping companies from doing exactly what NFT facilitates.

Mathematics is not calculus.

There are currently no images available of what the action figure or trading cards will look like or how much they will cost. In an environment where gaming-related NFTs are often met with fast and furious backlash, in addition to plummeting prices of all things cryptocurrency, it is also unknown whether these FFVII NFTs will have any value other than sentimental.

Square Enix

Faced with the inevitable backlash, Square chose to focus on using the Efinity Parachainlevel 1 proof-of-stake solution touted as “green” and run by a company committed to being carbon neutral by 2030. It promises to be more energy efficient than older blockchain technologies Bitcoin or Ethereum, and with bridges that connect different blockchains without relying on them and their energy-intensive ways of working.

But the planet is dying, Cloud, we don’t have that much time.


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