.png)
We are going continues to build its presence in the Middle East and North Africa, taking advantage of the opportunities that the region presents.
Most recently, the metasearch specialist acquired Cleartrip’s Middle East business from Flipkart, which includes the acquisition of Saudi Arabia-based online travel agency Flyin.
Ross Veitch, co-founder and CEO of Wego, discusses the integration of the acquiring companies during an interview in the PhocusWire Studio at Phocuswright Europe.
He also explains some of the characteristics of the Middle East market, such as the use of mobile devices, as well as Wego’s customer acquisition strategy for the region, which “leans heavily on” social media.
Veitch also touches on the recovery in Asia, where Wego also has a presence, and why he believes China is unlikely to open until early 2023.
Watch the full interview with PhocusWire senior reporter Linda Fox:
CEO Interview: Ross Veitch of Wego – Phocuswright Europe 2022
https://www.phocuswire.com/executive-interview-ross-veitch-wego-phocuswright-europe
.png&description=Wego+boss+talks+Middle+East+opportunities%2C+market+features){kind=link}