Meta and LG to “accelerate” the former company’s augmented reality (XR) business. What exactly does that mean? We don’t know, but Meta’s current VR/XR business is pretty solid, with

LG says the ultimate goal of the partnership is to “combine the strengths of both companies in products, content, services and platforms to drive innovation in the customer experience within the growing virtual space.”

Meta CEO Mark Zuckerberg traveled to LG headquarters in Seoul to announce the collaboration. During this visit, LG CEO William Cho tried out the Quest 3 and the recently launched. Business leaders discussed “business strategies and considerations for developing next-generation XR devices.” LG’s CEO also seems to be particularly interested in Meta’s large language models and the potential for

As stated above, we don’t know exactly what this partnership will entail. LG says it hopes to combine “Meta’s platform with its own content/service capabilities” from its TV business. That sounds pretty boring, but LG also said the partnership will combine “Meta’s diverse core technology elements with LG’s cutting-edge products and quality capabilities.”

This leads to the lentil-shaped elephant in the room. The Meta XR and VR devices require displays and LG makes displays. It could be that simple. After all, even Apple relied on Sony for micro-OLED displays

This news follows LG creating a dedicated XR business unit last year, which was founded to “accelerate the pursuit of new ventures in the virtual space arena.” This has led to rumors that the company plans to launch its own VR/XR headset, which could still happen.