Wix, a cloud-based website development platform, has launched its artificial intelligence (AI)-based chatbot that can generate a personalized website using simple text prompts. The AI ​​website generator was first announced by the company in July 2023 but was not made available to the public. After seven months, Wix rolled out the feature globally and users can start building their own websites. Generating a website using AI on the platform is free, but purchasing a domain and accessing additional features will require a subscription to one of the premium plans.

AI is not a new foray for Wix, which already has multiple AI tools on its platform, such as AI Text Creator, AI Image Creator, AI Domain Generator, etc. The platform itself is built on code-free design, meaning that even those who don’t know coding can design a website using the visual tools available. Now, the addition of the chatbot aims to make the process of building a website even more seamless and less time consuming.

Building websites using Wix’s AI website builder is pretty easy. Users must first visit platform. Once the conversation with the chatbot starts, it will ask a few questions like the name of the website, its purpose, the purpose behind its creation and the strategies one wants to implement to achieve it. It will then automatically generate a website complete with custom layout, icons, text font, images, and more.

If the user does not like what is generated, they can also use the AI ​​editor mode to make changes to certain elements of the website. This can be done both by using text prompts and by using various tools offered by Wix. Once the final design is created, the website can be published. In case the user feels comfortable using the Wix domain, they can go ahead with the free website. However, to get their own domain, access to accepting payments on the website, larger cloud storage, option to add contributors, site analytics and more, then they will have to choose one of the premium plans.

Currently, Wix’s premium plans start at Rs. 199 per month, however, higher priced plans at Rs. 399, Rs. 799 and Rs. 1599 per month offer additional benefits. It should be noted that Wix is ​​not the only website development platform that offers AI features. GoDaddy, Jimdo, and Shopify are some other platforms that offer AI tools to simplify the website creation process.

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