Netflix is making a significant change to its billing practices, phasing out support for Apple’s App Store billing system. This follows a gradual process that began in 2018 that stopped new and rejoining subscribers from using this payment method. However, existing subscribers who opted in to App Store billing at the time were able to continue.
Netflix is moving from the App Store billing system
Recent events indicate that this grace period is coming to an end. According to reports of The current, Netflix has begun notifying users who currently use App Store billing that they need to update their payment information to maintain uninterrupted service. This change is further confirmed by updates on Netflix’s support website, which mentions that “some Apple-billed members in select countries” may be prompted to update their payment methods. While specific countries remain unspecified, an update appearing on the US support website offers some indication.
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By forgoing App Store billing entirely, Netflix eliminates the need to pay Apple a commission for subscriptions. The exact number of people who still use this method is not known, but it is probably a relatively small group that considered removing it for new subscribers more than five years ago.
The decision signifies Netflix’s ongoing efforts to streamline its operations and potentially offer subscribers a more direct payment experience. However, some users may need to adjust their payment methods to ensure continued access to the Platform. If you are unsure whether your subscription falls into this category, we recommend that you check your account information or contact Netflix Support.
The move reflects broader industry trends where companies are increasingly looking to manage their own billing systems. Potentially allows greater flexibility and potential cost reduction. We’ll have to wait to see the impact on individual subscribers, but it highlights the evolving landscape of digital content distribution and subscription services.
